Josi
Software Researcher & Agency Owner
SOYRA Insider — Aurora, CO
About Josi
Josi is a software researcher and agency owner based in Aurora, Colorado. After years of evaluating marketing software for a real agency, Josi built SOYRA Insider to give other agency owners the honest, scored analysis that most review sites refuse to provide.
Every platform reviewed on this site has been evaluated against the same 100-point rubric with no exceptions and no paid placements. Josi has personally tested 13+ CRM platforms over 3 years, running real client accounts on each one before publishing a score. The reviews reflect real-world usage, not theoretical analysis.
SOYRA Insider's only affiliate relationship is GoHighLevel, which is disclosed on every relevant page. GoHighLevel receives a 92/100 score based on our methodology, not because we are paid to recommend it — but because it genuinely outperforms every alternative we've tested for agency use cases.
Credentials
- Active GoHighLevel agency owner since 2021
- 40+ local service business clients managed
- 13+ CRM platforms personally tested over 3 years
- Published 100-point scoring methodology
- Based in Aurora, Colorado, USA
Our Methodology
Every platform is scored on a 100-point scale across 10 categories: Agency-Specific Features, Automation and Workflows, CRM and Pipeline Management, Communication Channels, Pricing Transparency, Onboarding and Learning Curve, Integrations and API, Reporting and Analytics, Support Quality, and Value for Agencies. Scores are updated quarterly.
Published Work
GoHighLevel Review (92/100)
Our top-rated all-in-one platform for agencies.
HubSpot Review (76/100)
Enterprise B2B powerhouse — but at what cost?
EverWebinar Review (80/100)
Automated webinar platform assessment.
Air AI Review (22/100)
FTC settlement, $18M judgment — full breakdown.
GoHighLevel vs HubSpot
$3,564/yr vs $14,880/yr — honest agency comparison.
40 Industry-Specific Guides
GoHighLevel setups for HVAC, plumbing, dental, and more.
